My name is Elise Jensen and I'm part of the Wildflower Outdoor organization, a local company excited about promoting women's cycling. Our goal is to increase the number of women riders on the roads, and on the trails. We offer two fantastic women-only cycling events (explained below), as well as classes and clinics on everything from safety to bike maintenance. We also organize group rides and provide other helpful information, such as training tips, via social media forums.
For road cyclists we offer the Wildflower Pedalfest. This is the third year of this fully supported ride through beautiful Morgan County. The Pedalfest offers four course options; 20, 35, 50 and 75. Something for every level - beginner, intermediate or someone wanting to really push themselves. There are a few women-only events out there but we have tried to set ours apart with a few fun touches. One feature of our 75 mile route is the Wildflower Hill-climb, a timed challenge from East Canyon Resort to the top of Big Mountain. Every woman who participates in the challenge receives a special gift, and this year we will award cash prizes to category winners! There is also a charitable aspect to the all our events and this year the Pedalfest will be supporting and raising money for The Bicycle Collective, a wonderful charity that helps low-income children and families. Nothing makes you feel quite as good as giving to those in need. Probably the best part of this event, and my personal favorite, is the celebration after the ride. We have a huge party under a big white tent where the women can relax at decorated tables enjoying a delicious catered lunch with a yogurt and desert bar, while they listen to a live band and participate in an awesome raffle. It's a perfect end to a fantastic day of women's cycling. We are very proud of this event and are looking forward to increasing our participants from 1100 last year, to hopefully more than 1500 this year.
For those who mountain bike, the Wildflower Trailfest event is the only mountain bike event in Utah that is for women only. This one-of-a-kind event is held at the majestic Snowbasin Ski Resort in Hunstville. The resort opens their mountain bike trails just to our participants for an all ladies day in the dirt! This event offers options for riders of every age and skill level. Participants can sign up for the group clinic, or our individual or 2 person race options. Each option will include a Beginner, Sport and Expert category. Cash prizes will be awarded to the top racers in each age division, along with a custom Scott James jewelry charm. The after party will be a fun summer treat, complete with a live band. The charitable aspect for this event supports the Utah High School Mountain Biking Association. We are very excited to be able to offer this organization not only a charitable donation, but to give away a few individual scholarships as well. This fantastic mountain bike event is in it's second year and growing quickly.
We would love for the women members of your club, or the wives, girlfriends, moms, sisters, daughters, nieces of every club member to join us at our Wildflower events. There is something for every skill level, age and ability. Attached to this email is promotional flyer with a $10 off registration coupon code for you to distribute to your members. Please let us know if there is anything Wildflower Outdoor can do to help your club's efforts in getting more women on bikes. We have a great passion for cycling, so much so that we created a company around our love of the sport and are so anxious to pass along that enthusiasm to other women.
We are also looking for opportunities to partner with select clubs that have rides or events already in place that might meet the needs of our Wildflower Outdoor community, working to increase women ridership. If this is something you might be interested in, please feel free to contact me and I would be happy to answer any questions. If you would like more information on our organization or events, please visit any of our websites; www.
Thank you for you help and happy riding!
Elise Jensen
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